The appointee(s) will support the Knowledge Transfer Office (KTO) in strengthening the visibility, engagement and community development of CUHK's innovation and entrepreneurship ecosystem, with particular responsibilities in digital communications, multimedia content and community engagement. Duties include (a) managing KTO and InnoPort's social media platforms, editorial calendar and digital communication campaigns; (b) developing and curating engaging content, including feature stories, newsletters, social media posts, videos, interviews and podcasts; (c) planning and co-ordinating multimedia production, including filming, photography and podcast recording, and liaising with student teams and external service providers; (d) developing initiatives to enhance digital reach, audience engagement, viewership and follower growth across different communication channels; (e) organising community engagement programmes, including Human Library sessions, start-up sharing sessions, networking activities and entrepreneurship events; (f) liaising and building relationships with colleges, faculties and departments, students, researchers, start-ups, alumni, speakers and external partners; (g) supporting event planning, promotion and on-site execution, and undertaking event moderation or emcee duties where appropriate; (h) monitoring and analysing digital and social media performance, and preparing relevant statistics and reports; (i) maintaining programme records, stakeholder databases and communication materials; and (j) performing other administrative and operational duties as assigned.